REBON Cabinets 2023 Retail Business Fair Held Successfully
Mar 14, 2023
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The epidemic gradually dissipated, and spring blossoms. In order to better meet the opportunities and challenges of the future market, REBON opened the 2023 Retail Business Fair. Gao Dekang, chairman and president of DE&E Group, together with dealers from all over the country, gathered to review the development achievements in 2022 and set the tone for the strategic layout and set the strategic layout for 2023.

At the beginning of the meeting, Mr. Ruan, general manager of DE&E marketing, delivered a speech. He said that in the past year, REBON has made steady progress and delivered a satisfactory answer. This is due to the concerted efforts of all REBON employees and partners. Mr. Ruan is full of confidence in 2023. He believes that 2023 will be the first year to revive the market after the epidemic subsided, and it will be a year full of infinite possibilities. He hopes that REBON will achieve great results again.

Mr. Gao, chairman of DE&E Group, made an important sharing on the strategy of REBON in 2023. He said: "From 2023, REBON will take 'affordable luxury and high end customization' as the brand positioning, rapidly promote the construction of the industry's first-class product strength and support stores across the country to carry out a series of marketing activities."

Mr. Dong, director of the home furnishing retail division, made a detailed summary of the marketing work in 2022 from the perspectives of retail performance, training system, store image and product upgrades, and event effects, and made an in-depth interpretation of the marketing strategy for 2023. Stores should take advantage of brand and product advantages to continuously promote marketing upgrades and help improve performance.

From tediousness to simplicity, from pragmatism to aestheticism, to self-expression of individuality, and the awakening of healthy living awareness... The trend of home life has undergone constant changes and changes. REBON has always been following the trend and bringing forth the new. REBON 2023 version SI was fully upgraded and presented at this meeting. The new design further enhancing the brand image and value of REBON.

The plan for a year lies in spring, and it is time to set sail and forge ahead. In the future, REBON will fully strengthen brand building, create popular products, improve channel layout, and optimize marketing strategies.


